Don’t Rely on a Single Traffic Source

Traffic is the blood of your online business, it does not matter if you are sending them to your blog, youtube channel, your own products or affiliate products, you always need eyeballs for the survival of your online business.

One mistake that you should avoid at all costs is to put all your eggs in one basket, such as relying on a single traffic source. Anyone who has spent even a few months in the world of Internet marketing will be able to tell you that everything is changing constantly.

Don’t Rely on a Single Traffic Source

An autoresponder company can close your account at any time without any notice, Facebook, Twitter, or Instagram the can shut your account and in one night you can lose the large following you have in social media.

I still remember when Google’s Penguin algorithm led to many affiliate sites shutting down and recently, Facebook decreased the organic reach of pages. There is nothing worse than having to go to sleep worried about Google rolling in a new update and penalizing your websites. That is why you should focus on diversifying and driving traffic through multiple sources.

As we seen above having a single source of traffic is suicidal, but in any way, I am not telling you to go out there and try to do every traffic stratergy out there. Just pick two and start with them.

My recommendation.

As I said you should pick two traffic sources and try to master them, then when you start to drive you enough traffic, ad the third one, the main idea is that you should never have a single traffic source contributing more than 50% of your total traffic.

The main stratergy here is to pick one free traffic and one paid traffic then add one paid traffic when you start making some money.

Paid traffic source

For me, solo ads are the best paid traffic source for beginners, for those who don’t know solo ads is when you pay someone who got an email list to send your email to their subscribers.

The reason why I will recommend this traffic source is that most people who sell solo ads are online marketers and they know how this business works, most of them they will help you to fix your squeeze page if there is a problem.

If you try another paid traffic sources like facebook ads, google ads, bing ads etc, all they have some guidelines that you will have to follow and you will spend a lot of time trying to fix your pages and meet those guidelines and the bad news is probably they will ban you anyway.

The best place to start looking for solo ads is Udimi, Udimi is the best solo ads marketplace online today if you can’t find solo ads in your niche just try to google ”your niche+solo ads”.

Free traffic source

For me blogging is the best free traffic source out there, is do you have a blog kudos, if you don’t have you can start one in the next 20 minutes if do you want to do so.

You can get a domain name from Namecheap and you can get a hosting from Sitegroud at a discounted price here. Inside Siteground hosting, you will find a one-click button to install your WordPress blog.

The process here is you buy clicks and some people will join your email list, you will write a short piece of content and post it to your blog, with some affiliate links and then you will send a link of your blog post to your subscribers, in this way you will kill three birds at the same time, grow your list, grow your blog and make sells.

Final words

My final word to you is that don’t ever rely on the single traffic source, start with two, one free and one paid to accelerate your online success, then add at least one more, don’t let a single traffic source contribute more than 50% of the total traffic.

What do you think? let me know in the comment section below.

 

Forum Marketing

For many years, many marketers have made forum marketing their leading source of traffic. Forums are used to quickly connect you to your target audience so that you can find out what they want and then give it to them.

Forum Marketing

You can use forum marketing as a fantastic way to quickly build your market credibility, especially if your business has just taken off.

Also, it’s an excellent way of getting in touch with the movers and shakers in the same niche as you are while you research, evaluate and identify your entry points, such as the kind of products that will likely sell, what people are looking for and ready to buy and so on.

So how do you use active forums to drive traffic to your website in your niche market?

Well, first you sign up for the most active forums in your niche and provide high-quality posts, useful resources, and tools to other forum members. If you do this correctly, then you will quickly develop a positive presence inside the forums and your audience will start turning to you as an expert or authority in your niche.

Almost all forums allow you to create a profile containing your website, a short biography and your personal information (name, email and, in most forums, your social media accounts such as Facebook and Twitter). Most forums will also allow you to create a signature, which is going to be crucial to your success.

Once you make any post, a signature box is attached to it. Within your signature, you should have a call to action that links directly back to your site. Some forums allow you to put only one URL, but other forums allow you to enter several URLs as long as you can restrict your signature to a certain number of characters, so make sure you know the rules.

Don’t link your signature directly to your sales page; it should go either to your squeeze page (ideally) or your blog.

You can get a lot of high-quality, targeted traffic from forums, and the best part is you can get started right now.

Best Ways to Immediately Increase Website Traffic

If you’re a small business owner, you may feel like the deck is stacked against you when it comes to marketing online. You don’t have the same budgets as the large corporations, and you don’t have the massive resources when it comes to your marketing team.

Best Ways to Immediately Increase Website Traffic

Fortunately, you don’t need any of this to increase traffic to your website. Here are five tips to help you get to immediately increase website traffic.

Facebook Remarketing

Facebook has become an excellent tool for promoting your business. Many smaller companies don’t know that they can set up remarketing audiences within the social network by merely installing a convenient tool on your site.

When you install Facebook tracking pixel on your site, it allows you to continue to market to customers who have visited your site. It is the perfect way to create return traffic to your site.

Twitter Remarketing

This handy tool works in the same way as Facebook. All you have to do is install the pixel on your website to start targeting your website’s visitors on Twitter. The only difference is that Twitter requires you to have a higher minimum audience count before you can begin advertising to them.

Focus on Your Headlines

According to a study recently published by QuickSprout Marketing, eight out of ten individuals will read a title and not read the rest of the advertisement. This means that you should be spending about 80 percent of your time perfecting the headline to grab the attention of your audience. Whether you are running ads on Facebook, LinkedIn, Twitter, or pay-per-click, you want your headlines to be perfect.

Blog Regularly

Spending time blogging on a regular basis really does drive traffic. A recent study showed that by increasing the number of blogs that you post from two per week to over ten per week, companies could see a 300 percent increase in their traffic. That being said, you also need to ensure that your blogs and entire site are search engine optimized to get the best results.

Syndicate Your Blog on Other Sites

Allowing your blog too by syndicated on other sites is an excellent way to drive new audiences to your site. You want to search for blogs that are in a similar industry and that are similar regarding size and audience. Once you find an appropriate site, contact the site administrator and ask if they would like to swap blog articles. Take turns posting each other’s blogs and linking back to the other’s site.

Final words

Those are best ways to increase website traffic. Increasing traffic to your website doesn’t have to break the bank. With these simple tips, you can start finding new audiences and increasing the traffic to your site.

HOW TO GET INSTANT WEB TRAFFIC WITH SOCIAL MEDIA

I am sure you know that getting website visitors  (aka traffic) is one of the most important aspects of your online business. It does not matter how good your offer or content is, if no one sees it you will never make any money. That is why in this post I am going to explain how to get instant web traffic through social media.

HOW TO GET INSTANT WEB TRAFFIC WITH SOCIAL MEDIA

Everyone makes using social media to drive traffic sound so easy. All you have to do is post a few times on Facebook, Twitter or LinkedIn, and the traffic will start pouring in.

The reality, like with anything else is that you need to spend enough time learning how to do it properly.

If you didn’t already know, social media traffic is one of the largest referrers, when it comes to driving web traffic, at your disposal.

In fact, according to Shareaholic, social media traffic makes up 31 percent of overall traffic, with Facebook alone accounting for 17.41 percent of the traffic.

With high-quality visitors from social media, you can build a business. With social media traffic continuing to grow, it’s never too late to get started.

To be successful in driving more traffic with social media, you’ll need a strategy.

A good social media strategy will serve your company in many ways:

  • Increase website traffic
  • Relationship building
  • Better customer retention/satisfaction
  • Better customer service

The one thing that you have to remember is that consistency is key when it comes to your social media strategy. If you only execute your plan for one day, you’ll see no results.

If you just do it for a month, you’ll see some results. If you execute it for a year, you will see a significant increase in traffic. If you are looking for a magic bullet that will allow you to get the traffic without doing the work, you’re not going to find it.

You have to work at it if you want to build long-term sustainable traffic for your business. If you fully commit to your strategy, you’ll reap the rewards of your hard work.

Understanding Your Reader’s Minds

When it comes to being successful with your social media marketing efforts, you have to know which social networks your target audience is using.

If your blog is targeted towards the elderly, the last place you want to try to build a following on is Instagram. Even if you do everything right, you will never get any significant traffic from your efforts.

The foundation of your social media strategy is to first and foremost to learn who your target audience is and why they use social media. To accomplish this, you have to utilize demographics.

Determining Demographics

Your demographics will tell you the who, and include:

  • Location
  • Gender
  • Age
  • Income
  • Education level
  • Ethnicity
  • Marital status
  • Religion
  • Number of children

Determining your demographics will depend on whether you have a website and traffic already.

If you don’t have a site yet, you will need to find a website that is similar to your business and use it for your analysis.

In determining demographics, there are a few options. You can use Alexa to help you with figuring out your audience. All you need to do is enter your site or competitors into the search bar, and it will provide you with the information you need.

You can also use Google Adwords Display Planner. With this tool, you just need to enter a keyword that describes your niche into the search bar.

When you hit the submit button, you’ll get a screen that displays useful age and gender information at the top.

The final way you can gather demographic information is with Google Analytics. The data is collected from your site and reveals key metrics for both age and gender.

This data is the best source of information for you because it represents your actual audience.

Choose the Most Effective Platform

After you’ve determined your demographics, you’ll want to pick one or two social media platforms to focus all your marketing efforts on.

By investing the extra time on just a few channels, you’ll get better and quicker results, than if you were to try and invest in all the various social media platforms.

You will need to find a platform where your audience hangs out. Start narrowing down your choices based on the age of your audience.

Vine and Tumblr tend to be better options for a younger demographic, while LinkedIn and Facebook are better for an older demographic.

While Facebook is starting to lose popularity among the younger users, 70 percent of adults are still active on the site.

Create Content that Adds Value

Now that you have a better understanding of your target audience and have chosen a couple of social media channels to focus on, it’s time to begin developing content that delivers value to them.

It is important to remember that the more value you can bring them the faster your presence will grow online.

The second part of the equation is consistency.

Unlike search engine traffic, that can continue to grow even if you don’t publish new content; you have to remain consistent on social media to improve your traffic.

To do this, you need to create as much content as possible that your target audience will love. Your content can include any of the following, depending on the channels you’ve chosen.

  • Blog posts
  • Pictures
  • Infographics
  • Videos
  • Quotes
  • Jokes
  • Quick tips

The right kind of content will depend entirely on the networks you’re focusing on. It is also important to understand with social media is that to keep your audience engaged, you can’t just share your own content.

When you are first starting out, you want to err on the side of being non-promotional and share content that others have created.

Get Followers

Sharing your content without having any followers is a waste of your time. Without people seeing, reading, and re-sharing the content you share you will never have the chance to build relationships and trust, and you will never see any significant traffic for your efforts.

One of the easiest, and most effective ways to gain followers, at first, is to follow as many of your target audience members as possible.

A generous percentage of these people will follow you back. As you share content, the number of followers will begin to grow and so will your traffic.

Determining the Optimal Frequency of Posts

As you begin to share more content, you’ll start to notice that you might get a few clicks every time you post something new. You may start to think that if you shared twice as much, you’d get twice as much traffic.

To some extent, that thinking is correct. However, you have to be careful, so that you don’t start being seen as a spammer.

You’ll want to test the frequency of your postings to optimize your strategy for your business. Depending on your audience, you may need to share more or less. Here is a list of ideal frequencies to post on your social media platforms.

  • Pinterest – five posts a day
  • Twitter – three posts a day
  • Google+ – three posts a day
  • Facebook – two posts a day

Track Your Results

Your social media strategy is almost complete. You just need to do this one last step. While this is the easiest of all the steps, if not done, it can make or break your success.

If you don’t track your results, you won’t be able to see what is working and what isn’t. Knowing this information can help you improve your strategy to see even better results.

Using a spreadsheet, record all your shares. This allows you to see which posts are attracting the most clicks and engagements, and which ones aren’t.

Knowing this information will help you learn how to write descriptions that will get the most attention.

The easiest way to get these stats is by signing up at Buffer. The site tracks your clicks, shares, and impressions and delivers them in an easy to understand format.

Continue to look at these numbers to see if they are slowly going up if they aren’t then you’ll have to rethink your strategy.

To ensure that you are effectively pushing traffic to your site, you’ll also want to use Google Analytics. Start by looking at the overall traffic. This will show you how much traffic you are getting from each network.

If the data presented isn’t showing your traffic increases over time, you’ll need to figure out why. Additionally, by adding the secondary dimension of “referral path,” the information will show you where your traffic is coming from.

Some of the networks will allow you to see precisely what post sent the traffic to your website. Unfortunately, there are some, most notably Twitter, that will only provide you with a jumbled-up referral list that isn’t very useful.

As you continue to implement your strategy and track the results, you’ll want to start studying the specific posts that gave you the most traffic.

Focus on those posts that you shared that weren’t yours. Start building relationships with these individuals to increase your chances of getting significant recurring traffic.

Conclusion

That is how to get instant web traffic through social media. This may seem like a ton of work, and it is. But if you want to get serious about driving traffic to your site, your social media strategy is crucial.

A solid social media strategy isn’t for the light of heart. It will take time for you to build your first plan and execute it successfully, but your efforts will be well worth it when you start seeing the results of your efforts in increased traffic.

Four Main Online Marketing Channels

When it comes to online marketing, there are only four main online marketing channels.These channels are the ones that you will use to promote anything online. Each main online marketing channel can be divided into subchannels.

Organic traffic
Also known as “getting users for free”. This is the science of getting people to your website without paying a dime. This channel incorporates everything that is related to SEO, content marketing, and guest-posting on other blogs.

Paid traffic
This is also known as investment traffic, basically, it is that you will be  “paying for visitors”. This channel is all about paid advertising.Anything from Google PPC, Facebook ads, bing ads, pay per view etc.

Social media marketing
Social media marketing is all about word of mouth (WOM is short). , In social media channel, we deal with how to get people talking about you on social networks, promote your site for you and affiliate offers, build your email list etc.

Email marketing
My personal favorite. Email is probably the most powerful marketing tool you can have, but you need to know how to use it effectively. How to build a super-focused email list, how to communicate with your subscribers, what to send, when to send.